Computerspiele Museum
History worth playing: Berlin’s Videogame Museum broadcasted the first videogame radio commercial. The ad integrated a sound that hid the data of a small videogame of 2KB that was compatible with the historic ZX Spectrum.
Result:
Over 22 million impacts worldwide and recipient of a gold and silver prize in Cannes Festival. Many influencers and gamers took part in the circulation of the campaign through its Social Media pages in exchange for a special edition of the videogame.
